Our Mission

Our mission is simple: Prepare you for a lucrative and rewarding trades career, make you more valuable to employers, and move you towards the freedom of operating a construction business of your own. We do that through high-quality online courses that value your time and effort. Simply put, we’re here to help you learn the trades.

Pride in Our Work

We believe in attention to detail, the value of specific knowledge, and in building things that last.

Continuous Learning

With the power of online education, you can apprentice with the best master craftspeople to learn construction skills no matter where you are.

Opportunities

We believe that rewarding jobs and careers are in the skilled trades, and we can connect you with the best training and resources in the world.

Our Team

Gabe Jewell

CEO

Gabe Jewell

CEO

Most recently, Gabe was a Supervising Creative Producer at MasterClass, leading curriculum and creative on classes with luminaries from Stephen Curry to Steve Martin. Prior to MasterClass, he was an Executive Producer at Story Pirates, an education and media company that works with actors and comedians to make learning more engaging.

Patricia Ng

Head of Product

Patricia Ng

Head of Product

Patricia Ng has led product and marketing teams at Yummly, Sheyna, and Chibitronics. Prior to her time at startups, Patricia spent 10 years at eBay, building new features and businesses. She holds a B.A. in economics from Stanford.

Michael Dearing

COB & Founding Investor

Michael Dearing

COB & Founding Investor

Michael Dearing is the founder of Harrison Metal, an early-stage investment fund. Michael was a Consulting Associate Professor at Stanford University from 2006-2014, where he taught classes in management, entrepreneurship, and commercializing new technology. Prior to Harrison Metal and Stanford, MD held management and exec positions at eBay, Industrial Shoe, Disney, and Filene’s Basement.

Jordan Smith

Head of Education

Jordan Smith

Head of Education

Jordan Smith is CEO and founder of Smith House & Company, a design and building firm based in Austin, TX. He got his start in construction with Matt Risinger, and worked with Matt for 2 years. Jordan is a welder by trade, and spent 10 years in the oil and gas industry “programming robots to weld together.” He is an active member of the American Welding Society and holds a degree in Material Joints Engineering.

Joey Dello Russo

Creative Director, Video

Joey Dello Russo

Creative Director, Video

Joey has made films across five continents, most recently for Airbnb. He’s produced stories on elite athletes, indigenous punk bands, astronauts, and motherhood. He helped launch MasterClass by developing the earliest trailers and classes and growing the post-production team from three people to over forty. Joey earned his BFA from NYU’s Tisch School of the Arts.

Lauren Michaels

Head of Community Marketing

Lauren Michaels

Head of Community Marketing

Lauren has years of U.S. and global experience developing consumer marketing programs and most recently was at Pinterest. Previously, she helped grow early stage startups. She holds a B.A. in Journalism from Southern Methodist University.

A Proud Tradition

The skilled trades include a wide variety of professions that require specific knowledge, skills, and abilities. Skilled tradespeople—such as carpenters, welders, plumbers, electricians, and landscapers—are the backbone of the economy, and have been for over a century.

Skilled trade jobs generally don’t require a bachelor’s degree (no student debt), and can often lead to careers that pay $75,000 a year or more. Many tradespeople also launch their own businesses. These are entrepreneurial paths and are widely considered “essential businesses.”

Build Smarter

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